FDR 076 - Sales and Marketing in the Hospitality Industry
- Recent Professors
- Albert Yu, Haze Dennis, Michele Pett
- Recent Semesters
- Fall 2026, Fall 2025, Fall 2024, Summer 2023, Spring 2022
- Class Size
- 32 students
- Credits
- 3
- Fall 2026 Sections
- View Fall 2026 sections of FDR 076
- Transfers To
- CSU
- Description
- This course provides students with the knowledge and practical experiences to understand and develop short term and strategic operating marketing plans for food and lodging segments of the industry. Marketing is emphasized as a management philosophy that guides the design and delivery of guest services.