MARKET 001 - Principles of Selling

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    Class Size
    Not published
    Credits
    3
    Transfers To
    CSU
    Description
    This course emphasizes the principles used in persuasive communication. Consumer buying behavior, presentations, and closing sales are covered. The course is designed to help students currently involved in sales, as well as those seeking to improve their communication skills. Sales presentations, video tapes and case studies are used.