BUS V50 - Public Relations

    Recent Professors
    Nick Norris
    Recent Semesters
    Fall 2026, Spring 2026, Fall 2025, Spring 2025, Fall 2024
    Class Size
    31–46 students
    Credits
    3
    Fall 2026 Sections
    View Fall 2026 sections of BUS V50
    Transfers To
    CSU
    Description
    This course examines public relations techniques used to influence public opinion, manage good will, and protect an organization’s reputation. Students will learn PR strategies and techniques to communicate to their public, and study PR channels including (but not limited to) press releases, news conferences, and social media. This course will also cover the strategies and tactics necessary to plan and manage a PR campaign. Working in collaborative teams, students will complete a PR campaign.
    Usually Held
    Wed 10:00am–11:20am, Tue 11:30am–12:45pm