TransfermaticBUS at Southwestern College

    BUS 192 - MARKETING A VIRTUAL OFFICE

    Recent Professors
    S. Duver
    Recent Semesters
    Fall 2026
    Class Size
    35 students
    Credits
    3
    Fall 2026 Sections
    View Fall 2026 sections of BUS 192
    Transfers To
    CSU
    Description
    Provides students with strategies for marketing a virtual (Web- or technology-based) business. Emphasizes development of a marketing plan, research of virtual employment and business opportunities, review of billing systems, and use of marketing techniques, including mailing lists, customer testimonials, online presentations, and new marketing technologies and innovations. Discusses ethical considerations required in running a virtual business. [D; CSU]