MKT 172 - Marketing Management and Planning
- Recent Professors
- Not yet assigned
- Recent Semesters
- No scheduled sections on record
- Class Size
- Not published
- Credits
- 3
- Transfers To
- Not transferable
- Description
- Marketing methodology related to all channels of distribution including pricing strategies, new product/ services, and the development and evaluation of breakthrough opportunities. Practical applications in dealing with government regulations and the career field of sales, promotion/advertising.
