BUS 33 - Broadcast Advertising
- Fall 2026 Sections
- View Fall 2026 sections of BUS 33
- Transfers To
- CSU
- Description
- This course examines advertising as an economic support for commercial broadcast, cable, and related telecommunications media. Audience surveys, rate structures, client, ad rep firms and advertising agency relationships are discussed and explored. BUS 33 is the same course as MEDIA 18. Students may receive credit for one, but not both.
- Usually Held
- Thu 5:30pm–9:50pm