MKT 209 - International Marketing
- Recent Professors
- Jeff Arthur, Julie Brown
- Recent Semesters
- Spring 2023, Fall 2022, Spring 2022, Fall 2021, Spring 2021
- Class Size
- 35 students
- Credits
- 3
- Spring 2023 Sections
- View Spring 2023 sections of MKT 209
- Transfers To
- CSU
- Description
- Theory and practice of marketing on an international scale. Presents information on the global nature of the marketing process and its impact on the effectiveness of firms entering a different market. Special emphasis is placed on economic and business systems throughout the world. Provides information about the Pacific Rim and EC markets and their development.