MKT 203 - Marketing Communications

    Recent Professors
    Mark Scharf, Anna Kwong
    Recent Semesters
    Fall 2026, Spring 2026, Fall 2025, Spring 2025, Fall 2024
    Class Size
    35–45 students
    Credits
    3
    Fall 2026 Sections
    View Fall 2026 sections of MKT 203
    Transfers To
    CSU
    Description
    Study of how businesses use marketing to communicate through traditional advertising, digital marketing and public relations. Topics include identifying target markets, selecting types of media, evaluating and developing ads and implementation of public relations programs.
    Usually Held
    Mon 8:00am–10:45am, Tue 6:00pm–9:05pm