MKT 120 - Relationship Selling
- Recent Professors
- Mark Scharf
- Recent Semesters
- Spring 2024, Spring 2023, Spring 2022, Spring 2021
- Class Size
- 35–40 students
- Credits
- 3
- Spring 2024 Sections
- View Spring 2024 sections of MKT 120
- Transfers To
- CSU
- Description
- Theories, principles and techniques of creating relationships within the process of selling. Study areas include application of current theories within the fields of psychology and technology for obtaining increased buyer-seller relationship utility in the marketplace.