TransfermaticHM at Santa Barbara City College

    HM 257 - Hospitality Sales and Marketing

    Recent Professors
    Elizabeth Rodriguez
    Recent Semesters
    Spring 2026
    Class Size
    27 students
    Credits
    3
    Spring 2026 Sections
    View Spring 2026 sections of HM 257
    Transfers To
    CSU
    Description
    Through study and practical application in a hospitality setting, students will learn to apply effective sales and customer service techniques through the understanding of service encounters, guest behavior, data, pricing strategies, selling and entrepreneurship.