MGT 254 - APPLIED MARKETING
- Recent Professors
- C. Grether
- Recent Semesters
- Winter 2027
- Class Size
- 23 students
- Difficulty
- 5.1Moderateout of 10
- Credits
- 3
- Winter 2027 Sections
- View Winter 2027 sections of MGT 254
- Transfers To
- Not transferable
- Description
- Students practice the marketing principles they have learned throughout the marketing program. Through interactive and real-world problems and case studies, students will apply marketing research, principles, and strategies to a variety of situations. This course may include competitions, case studies, group projects, student presentations, and applied research with organizations in and around the region.