TransfermaticMCOM at San Joaquin Delta College

    MCOM 13 - Introduction to Public Relations

    Recent Professors
    Not yet assigned
    Recent Semesters
    No scheduled sections on record
    Class Size
    Not published
    Credits
    3
    Transfers To
    CSU
    Description
    This course provides an introduction to the principles of public relations. Students will learn about the four-step strategic public relations process and have an opportunity to work with a client on a public relations plan. Public relations practitioners must be effective communicators who manage relationships between organizations and their stakeholders. Therefore, this course will offer discussions about the practice, theory, history, and industry specializations, all while executing steps of the strategic planning process such as message development and distribution. (HBCU, CSU) Back to Top | Print-Friendly Page (opens a new window) Facebook this Page (opens a new window) Tweet this Page (opens a new window) Add to Favorites (opens a new window) All catalogs © 2026 San Joaquin Delta College. Powered by Modern Campus Catalog™ .