ENT 230 - ENT Marketing

    Recent Professors
    D. Fairchild
    Recent Semesters
    Spring 2027, Winter 2027, Fall 2026, Spring 2026
    Class Size
    25–30 students
    Difficulty
    4.9Moderateout of 10
    Credits
    3
    Spring 2027 Sections
    View Spring 2027 sections of ENT 230
    Transfers To
    Not transferable
    Description
    Explores topics and practical experience in the world of entrepreneurial marketing. Uses key marketing frameworks with the goal of creating a flexible, customer-centric marketing program for a new venture. Explains how to view the customer engagement experience through the eyes of the target market to effectively build a sustainable brand. Describes the journey entrepreneurs undertake before, during, and after launching a start-up.