ENTR 356 - Bootstrap Marketing for Entrepreneurs
- Recent Professors
- Jacie L. Day
- Recent Semesters
- Spring 2025
- Class Size
- Not published
- Credits
- 3
- Prerequisite
- ENTR 350 with a grade of "C" or better
- Spring 2025 Sections
- View Spring 2025 sections of ENTR 356
- Transfers To
- CSU
- Description
- This course is designed to introduce students to the unique challenges of marketing in start-up organizations and to provide tips and techniques for launching and promoting a new business. Students learn about the evolving practice of marketing and the potential for entrepreneurial thinking. A key component of this course is the development of a complete marketing plan for a new business venture.