TransfermaticMKT at Riverside City College

    MKT- 42 - Retail Management

    Recent Professors
    C. Ishihara
    Recent Semesters
    Fall 2026
    Class Size
    Not published
    Credits
    3
    Fall 2026 Sections
    View Fall 2026 sections of MKT- 42
    Transfers To
    CSU
    Description
    Description: An overview of management philosophies, strategies and practices regarding offline and online retail stores. Explores merchandising, location selection, operations, and customer service/retention aspects of retailing. 54.00 hours lecture. (Letter grade only)