MKT- 40 - Advertising
- Recent Professors
- C. Ishihara
- Recent Semesters
- Fall 2026, Spring 2026
- Class Size
- Not published
- Difficulty
- 4.4Moderateout of 10
- Credits
- 3
- Fall 2026 Sections
- View Fall 2026 sections of MKT- 40
- Transfers To
- CSU
- Description
- Economic, professional, persuasive, and technical aspects of advertising, publicity and propaganda, and their relation to sociology and psychology. Campaign organization, research, and media of communication. Analysis and discussion of situation problems, mass motivation, consumer action, and legal restraints. 54.00 hours lecture. (Letter grade or Pass/No Pass option)
- Usually Held
- Wed 11:10am–12:35pm