GCMW 177 - Search Engine Optimization (SEO) for Web Design

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    Class Size
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    Credits
    3
    Prerequisite
    Recommended Preparation: GCMW 102
    Transfers To
    CSU
    Description
    Integrate Search Engine Optimization (SEO) techniques to improve search engine traffic, visibility, conversion, and Return on Investment (ROI). This hands-on course presents guidelines and techniques for SEO strategy and implementation. Optimize Website design through complex design technologies such as wireframes, dynamic content, pay per click, keywords, copywriting, graphics, and multimedia. Incorporate blogs, forums, and chat. Measure traffic with analytics and metrics.