BUSS 35 - Professional Selling

    Recent Professors
    Chie Ishihara
    Recent Semesters
    Fall 2026, Spring 2026, Fall 2025
    Class Size
    31–36 students
    Credits
    3
    Prerequisite
    Eligibility for ENGL 68 or AMLA 90
    Fall 2026 Sections
    View Fall 2026 sections of BUSS 35
    Transfers To
    CSU
    Description
    Principles of selling and the role of a salesperson in the marketing process. Includes characteristics and skills necessary for a successful salesperson, techniques for prospecting and/or qualifying buyers, buyer behavior, and critical steps in the selling process. Students develop and offer a sales presentation for a selected product, service, or concept.