BUSS 33 - Advertising and Promotion
- Recent Professors
- Carlos Cons, Chie Ishihara
- Recent Semesters
- Winter 2027, Fall 2026, Summer 2026, Spring 2026, Winter 2026
- Class Size
- 31–35 students
- Difficulty
- 6.8Demandingout of 10
- Credits
- 3
- Winter 2027 Sections
- View Winter 2027 sections of BUSS 33
- Transfers To
- CSU
- Description
- Characteristics and role of advertising and promotion in business. Emphasis is placed on promotional mix, trend and forecast research, and developing a comprehensive multimedia promotion plan including advertising layout and copy.