BUS M37 - Marketing
- Recent Professors
- Bern Richardson, Melissa Mikolajczak, Celia Feramisco, Martin Karamian
- Recent Semesters
- Spring 2027, Fall 2026, Summer 2026, Spring 2026, Fall 2025
- Class Size
- 28–75 students
- Difficulty
- 6.4Demandingout of 10
- Credits
- 3
- Spring 2027 Sections
- View Spring 2027 sections of BUS M37
- Transfers To
- CSU
- Description
- Introduces basic concepts and practices of modern marketing. Includes an overview of marketing, strategic planning, the marketing environment, market research, consumer behavior, target marketing, product, price, distribution, and promotion, and global marketing.
- Usually Held
- Mon Wed 10:00am–11:50am