BUSI 89 - Creative Brand Management

    Recent Professors
    Lindsay Peelman
    Recent Semesters
    Fall 2026, Fall 2025
    Class Size
    40–44 students
    Difficulty
    5.7Moderateout of 10
    Credits
    3
    Fall 2026 Sections
    View Fall 2026 sections of BUSI 89
    Transfers To
    CSU
    Description
    Cultivate a creative personal brand by focusing on aspects such as vision, culture, gender, sexuality, race, and identity. Explore brand concepts with a spotlight on personal brand management of renowned performing artists like Taylor Swift, Beyoncé, and Olivia Rodrigo. Effectively apply and integrate these principles into your personal brand, product, service, business, or creative concept. Consider how to build a highly attractive brand and dominate an industry. Portions of instruction may be offered online; may also be offered fully online.
    Usually Held
    Wed 12:00pm–1:20pm