CSIT 155 - Social Media for Business

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    Recent Semesters
    No scheduled sections on record
    Class Size
    Not published
    Credits
    3
    Prerequisite
    None
    Transfers To
    CSU
    Description
    This course explores social media use from a business perspective. Students learn how to develop a social media strategy to promote business, build stronger customer relations, target a broad base or niche audience, and develop effective marketing and advertising techniques that enhance Web presence and coordinate a common message across multiple channels. Students explore historical development as well as emerging trends in Web applications and services that facilitate creativity, collaboration, and information sharing among users and business.