BUS 92 - Digital Advertising: Search and Display
- Recent Professors
- Rashima Sonson
- Recent Semesters
- Fall 2026
- Class Size
- 38 students
- Difficulty
- 5.4Moderateout of 10
- Credits
- 3
- Fall 2026 Sections
- View Fall 2026 sections of BUS 92
- Transfers To
- CSU
- Description
- Basics of business digital advertising: Search engine marketing, display advertising, targeting, Google ads, ad rank, performance tracking; development of a search and display ad campaign for a real organization.