Recent SemestersSpring 2027, Fall 2026, Spring 2026Class Size50 studentsCredits3PrerequisitePreviously taken AOM-30 and ENGL-C1000 (formerly ENGL-01A) is advised. Transfers ToCSUDescription<b><font color="7A0018">Begins Fall 2025</b></font><br> This is an introductory course in advertising principles and techniques. Areas of study will include advertising agencies, preparation of advertisements, including copyrighting, illustration and layouts, media selection, budgeting for advertising, psychology and persuasion of advertisements, and the use of advertising as a tool in sales promotion. 