Recent SemestersFall 2026, Summer 2026, Spring 2026, Fall 2025, Summer 2025Class Size44–65 studentsCredits3PrerequisiteRecommended Course Preparation: Eligibility for college-level composition as determined by college assessment or other appropriate method. Transfers ToCSUCSU GE Area D7DescriptionMarketing as a value exchange process involving all societal members; an overview of product development, pricing, placement, and promotion; Target markets including the demographic and behavioral dimensions of markets; analyses of marketing placement and pricing strategies and the social, cultural, economic, competitive and legal factors affecting marketing mix decisions.Usually HeldMon Wed 9:30am–10:45am, Mon Wed 9:40am–11:05am