MKTG G157 - Finding and Knowing Your Customer
- Recent Professors
- Andrew Moore
- Recent Semesters
- Spring 2026, Spring 2025, Spring 2023, Fall 2021, Spring 2021
- Class Size
- 32–45 students
- Credits
- 1.5
- Spring 2026 Sections
- View Spring 2026 sections of MKTG G157
- Transfers To
- CSU
- Description
- This course is designed to enable those who are interested in launching their own business to research their potential customers and determine the best way to meet their customer's needs. The course equips students with the knowledge and tools to plan, execute, and leverage market research to drive business success.