TransfermaticMKT at Fullerton College

    MKT 170F - Marketing Information Systems

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    Recent Semesters
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    Class Size
    Not published
    Credits
    1
    Transfers To
    CSU
    Description
    18 hours lecture per term. This course will provide an overview of the components of a Marketing Information System (MIS). Students will review the most commonly used software tools to obtain and extract critical data for digital marketing decisions. (Degree Credit) (CSU)