FASH 183F - Fashion Marketing and Promotion
- Recent Professors
- Rachel Nevarez
- Recent Semesters
- Spring 2027
- Class Size
- 15 students
- Difficulty
- 4.5Moderateout of 10
- Credits
- 3
- Prerequisite
- FASH 150 F with a grade of C or better
- Spring 2027 Sections
- View Spring 2027 sections of FASH 183F
- Transfers To
- CSU
- Description
- 54 hours lecture per term. The course provides an analysis of fashion consumer buying habits and the sales promotion activities of fashion retailers and manufacturers. Topics include: understanding consumer behavior, marketing communications, promotional strategies, fashion show production, and special event planning for promotion that leads to sales. Field trips may be required outside of regularly scheduled. (Degree Credit) (CSU)