BUSI 59A - ONLINE MARKETING
- Spring 2027 Sections
- View Spring 2027 sections of BUSI 59A
- Transfers To
- CSU
- Description
- The primary focus of this course will be on marketing strategies and techniques to help businesses reach potential customers online, drive traffic to generate customer-to-business interaction, convert leads to sales, and maintain customer relationships over time. Students will be introduced to a variety of online marketing tools, including SEO, mobile, social media, and email marketing.
