BUS 355 - Introduction to Global Entrepreneurship

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    Recent Semesters
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    Class Size
    Not published
    Credits
    3
    Prerequisite
    None.
    Transfers To
    CSU
    Description
    This course provides an introduction to the various elements involved in the development of new global small businesses and the expansion of existing business to a global level. The course introduces topics including: successful traits of a global entrepreneur, the entrepreneur's role in the global economy, the basics of exporting, economic considerations in global business, sources of international marketing data, and international business relations across cultures. Emphasis will be placed on the principle concepts of global entrepreneurship.