TransfermaticBUS at El Camino College

    BUS 113 - Social Media Marketing

    Recent Professors
    Staff_BUSI, Jon Roepke
    Recent Semesters
    Fall 2026
    Class Size
    35–45 students
    Credits
    3
    Fall 2026 Sections
    View Fall 2026 sections of BUS 113
    Transfers To
    CSU
    Description
    This course introduces the principles and strategies of social media marketing. Students will explore the use of major social media platforms including: X, Instagram, Facebook, LinkedIn, Snapchat, TikTok, YouTube, and Pinterest. Focus is placed on content creation, community engagement, advertising, and analytics. Students will develop practical skills through hands-on projects and case studies. Back to Top | Print-Friendly Page (opens a new window) Facebook this Page (opens a new window) Tweet this Page (opens a new window) Add to Backpack (opens a new window) All catalogs © 2026 El Camino College. Powered by Modern Campus Catalog™ .
    Usually Held
    Mon 9:35am–11:00am, Tue 7:10pm–8:35pm