BUS 110 - Marketing
- Recent Professors
- Mr. Yuen K. Chau, Mr. Joshua D. Escalante Troesh, Karen Green
- Recent Semesters
- Spring 2027, Fall 2026, Spring 2026
- Class Size
- 45–46 students
- Difficulty
- 5.5Moderateout of 10
- Credits
- 3
- Spring 2027 Sections
- View Spring 2027 sections of BUS 110
- Transfers To
- CSU
- Description
- This course is an introduction to marketing principles and explores marketing concepts and strategies. Topics include market analysis, planning, product development, marketing mix, and media decisions. Electronic marketing and the environmental factors of marketing including social, ethical, and legal considerations are also studied. Note: Letter grade or pass/no pass option.
- Usually Held
- Tue 11:10am–12:35pm, Mon 7:10pm–8:35pm