BUSMK 260 - Social Media Marketing

    Recent Professors
    Ryan Buckley
    Recent Semesters
    2027SP, 2026SP, 2026FA
    Class Size
    Not published
    Difficulty
    6.5Demandingout of 10
    Credits
    3
    2027SP Sections
    View 2027SP sections of BUSMK 260
    Transfers To
    CSU
    Description
    This interactive course provides a thorough grounding in all facets of social media marketing. The development of a social media strategy, building a target audience profile, choosing appropriate social media platforms, crafting engaging social media content, and creating an effective social media marketing plan will be covered. Emphasis is placed on fostering effective collaboration, demonstrating tactical execution, and monitoring social media.