TransfermaticBUS at De Anza College

    BUS 73 - International Marketing

    Recent Professors
    Not yet assigned
    Recent Semesters
    No scheduled sections on record
    Class Size
    Not published
    Credits
    5
    Transfers To
    CSU
    Description
    An introduction to the marketing practices that organizations employ when operating across national borders, with a focus on foreign marketing environments, people, and cultures and their influences on the total marketing process.