Recent SemestersFall 2026, Summer 2026, Spring 2026, Fall 2025, Summer 2025Class SizeNot publishedCredits3PrerequisiteNone. Transfers ToCSUDescriptionMKT 300 Principles of Marketing Units: 3 Hours: 54 hours LEC Prerequisite: None. Transferable: CSU This course is a general overview of marketing principles. The course covers the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational goals. Elements of the marketing environment such as government regulation, environmental protection, competition, and consumer behavior will be analyzed.