TransfermaticBUS at Compton College

    BUS 119 - Principles of Retailing Management

    Recent Professors
    Not yet assigned
    Recent Semesters
    No scheduled sections on record
    Class Size
    Not published
    Difficulty
    6.4Demandingout of 10
    Credits
    3
    Prerequisite
    None
    Transfers To
    CSU
    Description
    This course examines the principles and practices used in the management of successful retail stores. Topics include site selection, layout, merchandising, staffing, positioning, customer service, promotional techniques, and all aspects of the critical buying function.