DMC C150 - Introduction to Public Relations

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    Class Size
    Not published
    Credits
    3
    Transfers To
    CSU
    Description
    This introductory course provides an overview of public relations (PR) as a strategic communication discipline. Students will explore the fundamental principles and practices of PR, including media relations, crisis communication, event planning, and social media management. The course emphasizes the role of public relations in shaping public perception and fostering positive relationships between organizations and their stakeholders.