BUS C142 - Entrepreneurial Marketing and Operations
- Recent Professors
- Fernando Gabela, Justin White, Margaret Moodian
- Recent Semesters
- Fall 2026, Spring 2026, Fall 2025, Spring 2025, Spring 2024
- Class Size
- 45 students
- Credits
- 3
- Fall 2026 Sections
- View Fall 2026 sections of BUS C142
- Transfers To
- CSU
- Description
- The course examines managing the marketing and operational aspects of a business start-up. This includes business development, marketing, and operations. Students will be introduced to concepts of organizational structures, strategic planning, marketing, supplier relationships, distribution channels, and resources needed to launch successfully. Additionally, the course will reinforce the entrepreneur mindset in support of personal and professional development.