Transfermatic
    MKTG at Clovis Community College

    MKTG 12 - ADVERTISING AND PROMOTION

    Recent Professors
    Not yet assigned
    Recent Semesters
    No scheduled sections on record
    Class Size
    Not published
    Difficulty
    7.0Demandingout of 10
    Credits
    3
    Transfers To
    CSU
    Description
    This course explores the process of brand promotion and marketing. Students gain an understanding of the market and environment for brand promotion, with an emphasis on the tools, evaluation, and measurement of promotional campaigns.