MKTG 10 - INTRODUCTION TO MARKETING

    Recent Professors
    C. Cunha
    Recent Semesters
    Spring 2027, Summer 2026, Spring 2026
    Class Size
    50 students
    Difficulty
    5.6Moderateout of 10
    Credits
    3
    Spring 2027 Sections
    View Spring 2027 sections of MKTG 10
    Transfers To
    CSU
    Description
    This course provides an introduction to the role of marketing in business, the various philosophies that guide marketing management and the importance of the role of the consumer in the marketing process.