BUS 185 - Elements of Marketing

    Recent Professors
    Lisa Castillo, Levi Richard
    Recent Semesters
    Fall 2026, Spring 2026
    Class Size
    Not published
    Credits
    3
    Fall 2026 Sections
    View Fall 2026 sections of BUS 185
    Transfers To
    CSU
    Description
    A course focusing on the moving of goods, services, and ideas from producer to consumer. Topics include: functions and institutions of marketing; marketing research and customer motivation; buying, selling, pricing and competition; transportation, storage and packaging; banking, communication, and insurance.