BUSMKT 13 - Professional Selling

    Recent Professors
    L. Schambach, A. McDaniel-Smith
    Recent Semesters
    Spring 2027, Fall 2026
    Class Size
    37 students
    Difficulty
    5.2Moderateout of 10
    Credits
    3
    Spring 2027 Sections
    View Spring 2027 sections of BUSMKT 13
    Transfers To
    CSU
    Description
    Concepts and techniques used to sell ideas, products and services, especially the psychological and social aspects of persuasion. Effective tactics in prospecting, pre-approach planning, securing appointments, preparing and making sales presentations, closing strategies, follow-up and maintaining customer relations, and managing a sales territory. Emphasis on problem-solving.