BUS 212 - Marketing for Small Businesses
- Recent Professors
- Alice Piovesan, Susan Wheeler
- Recent Semesters
- Fall 2026, Summer 2026, Spring 2026, Fall 2025, Spring 2025
- Class Size
- Not published
- Credits
- 1
- Prerequisite
- None.
- Fall 2026 Sections
- View Fall 2026 sections of BUS 212
- Transfers To
- Not transferable
- Description
- ENGWR 300/480) or ESLW 340 This course covers how small businesses market products and services to consumers through the creation of a marketing plan. Topics include identifying target markets and utilizing the marketing mix to most effectively reach customers.