VOCE 7706 - Marketing, Branding & Packaging
- Recent Professors
- Not yet assigned
- Recent Semesters
- No scheduled sections on record
- Class Size
- Not published
- Credits
- 12
- Transfers To
- Not transferable
- Description
- Learn the basics of developing a marketing plan including business name and logo design, advertising, promotion, and networking. This class will introduce techniques for understanding your product, customers, competition, and and how your product fits into the market. Instruction on the packaging and labeling requirements of the CA Cottage Law will be included as well as research into direct and indirect sales opportunities and appropriate venues.
